Anitta promises to make winter hotter than ever. The Brazilian pop star returns with a new single and music video titled "Loco" released by Warner Records.
The seductive lyrics of the song are combined with a lively reggaeton rhythm and complemented by influences from Middle Eastern sounds.
Equally subversive is the music video for "Loco", with Anitta capturing the title of the song in the best way.
The Latina singer and her friends climb a snowy mountain wearing only their bikinis and furs and melt the snow on the slopes in Aspen, Colorado.
Anitta announced the release of "Loco" during her appearance on the YouTube "Released" series and put viewers behind the scenes of the video, while revealing the secrets of the song.
The interest for the 27-year-old singer is now focused on the Premio Lo Nuestro Awards 2021, which will be held on February 18. Annita is nominated for the Urban Artist of the Year award in the Urban category and for the Crossover Song of the Year award for the single "Me Gusta" starring Cardi B and Myke Towers.
"Me Gusta" has become one of Anitta's biggest hits to date and has over 223 million streams.
After six Latin Grammy nominations, seven MTV EMA wins, 5.2 billion views on YouTube and 8.6 billion streams, Anitta is gearing up for its most dynamic year.
