Sabrina Carpenter takes her irresistible charm from the stage to the screen as the new face of Pringles’ Super Bowl campaign. The viral pop sensation behind “Espresso” turns America’s biggest advertising event into a playful, stylish, and delightfully crispy pop moment — proving once again that she’s the ultimate Gen Z superstar.
The singer who dominated 2025 with her witty lyrics and 2000s-inspired aesthetic has found a new stage — and it’s not a concert venue, but the Super Bowl. In a teaser that’s already gone viral, Sabrina Carpenter sits cross-legged on a kitchen floor, holding a delicate “flower” made of Pringles chips while repeating the line, “He loves me, he loves me not,” before ending with a giggle and a confident, “He loves me!” She then pops the final chip — and the internet loses it.
This brief clip, just 15 seconds long, is part of Pringles’ “Once You Pop, The Pop Don’t Stop” campaign — a modern revival of the brand’s classic slogan, reimagined with Sabrina’s signature humor and flirtatious energy. The ad radiates the same aesthetic that made her music videos so iconic: pastel tones, vintage glamour, and a wink of self-aware fun.
What makes this collaboration special is how effortlessly it captures Sabrina’s essence. She’s playful yet sophisticated, blending Hollywood nostalgia with Gen Z authenticity. Dressed in retro loungewear, framed by soft light and vibrant colors, she looks like a pop-art painting come to life. The clip isn’t just a commercial — it’s a mood board for a new era of pop branding.
For Sabrina, the Super Bowl spot is another milestone in a year defined by momentum. From the massive success of “Espresso” to her sold-out Short n’ Sweet tour and high-fashion campaigns with brands like Miu Miu and Skims, she’s crafted a persona that’s equal parts glamorous and relatable. Her humor, confidence, and charm make her not just a musician — but a full-blown cultural figure.
The Super Bowl, known for transforming commercials into cultural moments, is the perfect stage for Sabrina’s energy. In an event where every ad aims to be iconic, her playful take feels refreshingly natural. It’s witty, warm, and instantly shareable — everything a pop star in 2026 should be.
Pringles, for its part, couldn’t have chosen a better ambassador. The brand’s refreshed identity blends nostalgic fun with a modern twist — exactly like Sabrina’s musical style. “She embodies everything our campaign stands for: originality, joy, and a spark that makes you smile,” said a Pringles spokesperson in a pre-release statement.
While full details of the Super Bowl ad remain under wraps, the teaser alone has sparked millions of views across TikTok and X. Fans have already flooded comment sections with heart emojis and lines from “Espresso,” calling the collaboration “the most Sabrina thing ever.”
Beyond the viral hype, this partnership highlights how Sabrina Carpenter has mastered the art of pop storytelling — whether it’s through a three-minute song or a 15-second ad. She turns every project into a performance that feels both cinematic and real. Her humor, her self-awareness, and her ability to play with irony make her stand out in an industry that often takes itself too seriously.
The Pringles teaser’s flower scene is more than just cute — it’s layered. The symbolism of love, choice, and play echoes the themes of Sabrina’s songs: flirtation, confidence, and the bittersweet fun of being young. Her bright laugh at the end seals the moment with authenticity — reminding everyone that she doesn’t just perform; she connects.
With the Super Bowl approaching on February 8, 2026, anticipation for the full Pringles commercial is building fast. Many are calling it “the most anticipated ad of the year,” and marketing insiders predict it will dominate social media discussions post-game.
In a Super Bowl that has seen everything from Taylor Swift’s stadium buzz to Beyoncé’s visual masterpieces, 2026 looks set to belong to Sabrina Carpenter — the artist who turned a chip into a cultural phenomenon.
Because when Sabrina’s involved, it’s never just an ad. It’s pop culture — crisp, colorful, and impossible to stop watching.
