
Drake's new music video is dazzling in every way.
Drake has released a new music video for his song "Jumbotron Shit Poppin," in which he is seen wearing jewelry from Pharrell Williams' personal collection worth more than $3.3 million.
The music video is described as 72 hours in the life of Drake and his friends and follows the Canadian rapper living a life of luxury, buying jewelry, standing next to a red Ferrari, partying at a nightclub, drinking espresso martinis, attending a concert by Lenny Kravitz and more.
Several famous faces also appear, including Lil Baby, French Montana and Mike Tyson, as well as London rapper Central Cee, who Drake recently shared the stage with.
However, the most striking part of the music video is probably Drake's jewelry.
The 36-year-old rap star is wearing several pieces from Pharrell Williams' Jacob & Co jewelry collection, including a $2,184,000 14-carat tricolor "NERD" pendant, a white gold skull pendant chain worth $725,000 and a pendant chain with a skateboard worth $103,750.
Drake was previously spotted wearing Pharrell Williams' $103,750 double-hanging skateboard chain while on vacation in St. Barts earlier this month.
Pharrell Williams held a digital auction through Joopiter's new platform last October, where he sold a number of sought-after personal items, including jewelry and clothing. The auction recorded a total of $5.25 million from the sales of 43 items.
However, it is unclear if Drake personally purchased the items he appears in his new music video.
"Jumbotron Shit Poppin" is one of Drake's solo tracks on his joint album "Her Loss" with 21 Savage, released in November 2022. In the lyrics, he recalls the first time he took ecstasy and the effect it had get him.
"Her Loss" debuted at No. 1 on the Billboard 200 with 404,000 album-equivalent sales. To date, it has surpassed one million sales in the US and has over one billion streams on Spotify.
It was Drake's second full-length album of 2022 and follows "Honestly, Nevermind," a house-influenced album released in June that also debuted at No. 1 on the Billboard 200.